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3-Month ABM Program Fuels Growth for SOC Provider

38
Qualified Sales Appointments
121
Marketing-Qualified Leads (MQLs)
96
New LinkedIn Connections
Successfully executed a 3-month ABM-driven lead generation program for a Singapore-based SOC provider.
Boosted engagement across targeted enterprise accounts through multi-channel outreach.

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Complete Results

Qualified Sales Appointments
38
Marketing-Qualified Leads (MQLs)
121
New LinkedIn Connections
96

Key Highlights

  • Successfully executed a 3-month ABM-driven lead generation program for a Singapore-based SOC provider.
  • Boosted engagement across targeted enterprise accounts through multi-channel outreach.
  • Strengthened the Client’s sales pipeline with qualified cybersecurity prospects and direct decision-maker conversations.

About the Client

Headquarters

Singapore

Industry

Information Technology

Location

Singapore, Malaysia, Hong Kong, South Korea, Indonesia

Target Audience

Decision Makers

CIOs, CISOs, IT Directors, Heads of Security Operations, Cybersecurity Managers, IT Infrastructure Leaders

Industries

Financial Services, Technology, Manufacturing, Professional Services, Healthcare, Logistics

Locations

Singapore

The Client

The Client is a Singapore-based provider of managed security operations services, specialising in end-to-end threat detection, incident response, and continuous SOC monitoring.

The Challenge

The Client wanted to expand its presence in Singapore’s highly competitive cybersecurity market but struggled to reach and engage enterprise-level security decision-makers consistently.