Callbox

Callbox’s Event Marketing Campaign Secures Attendees for SG Exhibition and Events Giant

1255
Total Conversions
103
Follow-Ups with RC
47
Requests for Information
Successfully completed a 3-month large-scale event marketing and appointment-setting campaign for an exhibition and events organizer in Singapore.
Worked out seamless outbound campaign activities that helped the Client reach its targets.

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Complete Results

Total Conversions
1255
Follow-Ups with RC
103
Requests for Information
47
Verified Interest
295

Key Highlights

  • Successfully completed a 3-month large-scale event marketing and appointment-setting campaign for an exhibition and events organizer in Singapore.
  • Worked out seamless outbound campaign activities that helped the Client reach its targets.
  • Achieved key objectives in terms of best-fit accounts and highly-interested participants delivered.

About the Client

Headquarters

London, United Kingdom

Industry

Exhibition and Trade

Location

Singapore

Target Audience

Decision Makers

CMOs, Education, DMs in Manufacturing such as Production Managers, Maintenance Managers, Purchasing Managers, Engineering Managers, Project Engineer, CEOs, Directors, Owners, Plant Managers

Industries

Food and Beverage, Hospitality, Lifestyle

Locations

Multinational

The Client

The Client is a leading B2B (business-to-business) information services provider that operates in more than 30 countries around the globe and serves professionals, businesses, and academics. Its services include organizing exhibitions and events, facilitating digital and in-person community-building, delivering data-driven services and intelligence-based products, and giving access to research for specialist customer communities. 

The Challenge

For 4 decades, this information services provider and events and exhibition organizer has been raising the standard of the event experience by providing more valuable networking opportunities and high-quality sourcing options.

Callbox Case Study - Event Marketing Campaign