Complete Results
Key Highlights
- Successfully completed a 5-month ABM Lead Generation and Appointment Setting campaign for a top elevator and escalator manufacturing and maintenance company.
- Executed database solutions that turned the Client's contact list into a potential customer resource through cleansing and profiling procedures.
- Worked on campaign activities that increased brand awareness and opened opportunities to generate leads and engage more potential buyers.
- Achieved key objectives in terms of best-fit accounts and highly-qualified unique contacts delivered.
About the Client
Headquarters
Kallang, Singapore
Industry
Manufacturing and Maintenance
Location
Kallang, Singapore
Target Audience
Decision Makers
Utilities Manager, Maintenance Manager, Project Managers
Industries
General Engineering, Commercial, Residential, Public, Logistics, Transportation, and Manufacturing
Locations
APAC
The Client
The Client is a prominent player in the elevator and escalator manufacturing and maintenance industry, providing an extensive range of products and services tailored for diverse building types including public, commercial, residential, manufacturing, logistics, and transportation structures.
The Challenge
With expertise in elevators and escalators of all models, the Client is committed to delivering top-notch maintenance, modernization, and enhancement solutions in Singapore.
The Client aimed to expand into new APAC territories. As they did so, they faced challenges in terms of product awareness and lead generation. Their in-house team, while proficient in their domain, possessed limited knowledge and skills in B2B lead generation, lead nurturing, and customer outreach.