Complete Results
Key Highlights
- Successfully completed a 3-month ABM lead generation and appointment-setting campaign for a leading logistics automation company.
- The outbound campaign efforts resulted in creating opportunities for the Client to connect with new groups of potential clients in different regions.
- Reached key objectives in terms of best-fit accounts and highly-qualified prospects delivered.
About the Client
Headquarters
Singapore
Industry
IT Products and Services
Location
Singapore
Target Audience
Decision Makers
Company Owner/Founder, COO, Head of Transport, Head of Operations, Head of Logistics, Transport Manager, Logistics Manager, Operations Manager, Movers/Moving Services, Field Services
Industries
Logistics, Warehousing, and Manufacturing Industries
Locations
Asia with priority to Countries with high labor costs like Singapore, Australia, New Zealand, Japan, Korea, and Thailand
The Client
The Client is a leading logistics automation firm that offers autonomous mobile robots (AMRs) for warehouse fulfillment operations. The Client’s technological breakthrough allows fleets of robots to navigate within warehouses or factories without requiring additional infrastructure.
The Challenge
The Client has this distinctive notion that robots should not take the place of humans in the workplace. For them, the key is not to replace humans with machines but rather to promote collaborative efforts between the two in order to yield more efficient and productive outcomes. The Client planned a marketing campaign but realized that their in-house team lacked the necessary knowledge, skill set, resources, and tools.