Complete Results
Key Highlights
- Successfully completed a 6-month Lead Generation and Appointment Setting campaign for an IT anti-malware company
- Fairly worked out outbound campaign activities that opened opportunities for the Client to engage new sets of target buyers
- Achieved key objectives in terms of best-fit accounts and highly-qualified prospects delivered
About the Client
Headquarters
CA,USA
Industry
IT, Software
Location
Singapore
Target Audience
Decision Makers
IT Director, CTO, CIO, Desktop Manager, IT Security Manager, Security Architect, CISO, Desktop Administrator
Industries
Wholesale Trade, Retail Trade, Finance/Insurance/Real Estate, Services, Public Administration, Transportation and Public Utilities, Manufacturing, Construction, Mining and Agriculture/Forestry/Fishing, Healthcare (Sg), Multinationals
Locations
Singapore, Hong Kong, Malaysia
The Client
The Client is one of the trusted names in cybersecurity in the IT industry that offers endpoint security solutions. They are composed of teams of bold malware hunters, software engineers, and security industry veterans, and their innovative technology has been awarded six patents since inception.
The Challenge
Apart from expanding their market reach to neighboring nations, Malaysia and Hong Kong, the Client also needed to address some vague issues about their product.