Complete Results
SQLs
300
Key Highlights
- By the end of 2010, Callbox had delivered close to 300 qualified sales leads for the Client, providing a stable source of leads for its sales team, and filling its calendar with qualified appointments month after month.
- Callbox was able to use each call to tap into prospects’ interest, ultimately stimulating more inbound inquiries and capturing more leads for the Client from this unexpected source.
About the Client
Industry
IT, Software
Target Audience
Decision Makers
IT Managers, ICT, CIOs, HOD ITs, IT Directors
Industries
Manufacturing and Distribution
Locations
Worldwide
The Client
The Client is a Microsoft Certified Business Partner providing global services for industry-specific implementation of Microsoft Dynamics. A Microsoft’s Eastern Region Competency Awardee, the Client is an authorized reseller of Microsoft Dynamics AX “Axapta”, Microsoft Dynamics GP “Great Plains”, and dynamics CRM.
The Challenge
Before engaging Callbox, the Client had difficulty generating a sufficient number of leads for its inside sales team due to a saturated contact list, limited market area, and changing lead qualification requirements.